Wuzhen Tech Expo Showcases AI Tools Powering Chinese Enterprises in Global Expansion
乌镇科技博览会展示助力中国企业拓展全球市场的人工智能工具
by Zhu Shenshen 由朱申申
[Tech] [科技]
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Credit: Ti Gong图片来源：Ti Gong
Caption: The Light of Internet Expo, the core exhibition of the World Internet Conference 2026, opened in Wuzhen, Zhejiang Province.标题：2026年世界互联网大会核心展览——互联网之光博览会在浙江乌镇开幕
Beyond the eye-catching humanoid robots and smart gadgets filling the exhibition halls, artificial intelligence (AI) applications took center stage at this year’s Light of Internet Expo, the core exhibition of the 2026 World Internet Conference being held in Wuzhen, neighboring Zhejiang Province.在展厅里引人注目的人形机器人和智能设备之外，人工智能（AI）应用成为了今年互联网之光博览会的焦点。该博览会是在毗邻浙江省的乌镇举办的2026年世界互联网大会的核心展览。
A central theme emerged across the show: using cutting-edge AI to power Chinese businesses as they expand globally. From cross-border e-commerce and digital marketing to automated customer service and robust cyber defense, tech providers showcased tools designed to help enterprises navigate international markets securely and efficiently.本次展会的核心主题浮出水面：借助前沿人工智能技术赋能中国企业的全球扩张。从跨境电商、数字营销，到自动化客户服务与强大的网络安全防护，科技供应商展示了各类工具，助力企业安全高效地开拓国际市场。
The four-day expo, which kicked off on Monday, drew 671 enterprises and institutions from 54 countries and regions. Together, they debuted over 1,000 new technologies and products spanning satellite Internet, quantum communication, 6G, intelligent agents, large language models (LLMs), embodied AI and cybersecurity governance.这场为期四天的博览会于周一开幕，吸引了来自54个国家和地区的671家企业及机构参展。这些参展方共同展出了1000多项新技术和新产品，涵盖卫星互联网、量子通信、6G、智能体、大语言模型、具身人工智能以及网络安全治理等领域。
Credit: Zhu Shenshen / China Biz Buzz图片来源：朱深深 / 中国商业热点
Caption: A high-quality e-commerce image can be generated within seconds with Alibaba’s tools.说明：借助阿里巴巴的工具，可在数秒内生成一张高质量的电商图片。
Tech giant Alibaba Group showcased Accio, a global digital product named after the summoning charm from Harry Potter. Combining general-purpose AI agent capabilities with deep optimizations for e-commerce, Accio automates tasks across the entire business cycle – from customer acquisition and market insights to product selection, listing and ad spend analytics.科技巨头阿里巴巴集团展示了Accio，这是一款以《哈利·波特》中的召唤咒命名的全球数字产品。Accio将通用型AI智能体功能与针对电子商务的深度优化相结合，可自动化整个业务周期的各项任务——从客户获取、市场洞察，到产品选品、上架以及广告支出分析。
Since its launch in April, the tool has attracted 10 million small and medium-sized enterprise (SME) users. Notably, Accio operates beyond Alibaba’s ecosystem, integrating with competing international platforms, including JD.com, Temu and Amazon.自4月推出以来，该工具已吸引了1000万中小企业用户。值得注意的是，Accio的运营范围超出了阿里巴巴生态系统，还与京东、Temu和亚马逊等国际竞争平台实现了整合。
Alibaba executives noted onsite that Accio allows individual entrepreneurs and small teams to launch global e-commerce operations rapidly, bypassing traditional hurdles related to multi-platform management, complex technical application programming interfaces (APIs) and high labor costs.阿里巴巴高管在现场表示，Accio 让个体创业者和小团队能够快速开展全球电商业务，避开了与多平台管理、复杂技术应用程序接口（APIs）以及高人力成本相关的传统障碍。
Highlighting its broader open-source philosophy, Alibaba Chairman Joe Tsai emphasized during the opening ceremony that open models slash research and development (R&D) costs for SMEs, particularly in developing nations and non-English speaking regions. Open-source AI ensures the technology is no longer exclusive to a few tech superpowers, but remains an ecosystem where global developers can participate.阿里巴巴董事局主席蔡崇信在开幕式上强调了其更广泛的开源理念，指出开源模式能降低中小企业的研发成本，对于发展中国家以及非英语地区的企业而言尤为如此。开源人工智能让技术不再仅为少数科技巨头所独有，而是成为一个全球开发者都能参与其中的生态系统。
Nasdaq-listed Aurora Mobile showcased its evolution into an AI-driven customer engagement platform. Currently serving over 800,000 developers and 1,000 global enterprises, the platform processes more than 12 billion messages daily across 200 countries and regions.纳斯达克上市的极光移动展示了其向人工智能驱动的客户互动平台的转型。该平台目前服务超过80万名开发者和1000家全球企业，每天在200个国家和地区处理超过120亿条消息。
At Wuzhen, Aurora Mobile presented three core product lines: EngageLab, an AI-native global customer engagement platform; MoonFox Data for data insights and analytics; and Modellix.ai, an aggregator for global multimodal models. The new Modellix.ai provides a unified API, allowing businesses to switch dynamically between open-source and proprietary models based on scenario needs and cost efficiency – preventing vendor lock-in.在乌镇，极光移动展示了三大核心产品线：原生AI全球客户互动平台EngageLab、用于数据洞察与分析的MoonFox Data，以及全球多模态模型聚合平台Modellix.ai。全新的Modellix.ai提供统一API，让企业能够根据场景需求与成本效益，在开源模型和专有模型之间动态切换，从而避免厂商锁定。
Addressing global strategy, Aurora Mobile identified Southeast Asia as its fastest-growing market due to its young demographic and high mobile Internet adoption, according to Ma Chao, Vice President of Public Affairs at the Shenzhen-headquartered company.据总部位于深圳的公司公共事务副总裁马超介绍，在全球战略布局方面，极光移动将东南亚视为其增长最快的市场，原因是该地区人口年轻化且移动互联网普及率高。
Offering advice to Chinese enterprises going global, Ma said: “First, prioritize compliance – understand local data privacy and personal information protection requirements from the outset. Second, commit to localization from Day One. It is not just about translation; user demands vary drastically across different markets.”在为中国企业“出海”提供建议时，马云表示：“首先，要优先考虑合规——从一开始就了解当地的数据隐私和个人信息保护要求。其次，从第一天起就致力于本土化。这不仅仅是翻译，不同市场的用户需求差异巨大。”
As AI applications proliferate globally, cybersecurity has become a critical battleground.随着人工智能应用在全球范围内迅速普及，网络安全已成为至关重要的竞争领域。
Cybersecurity firm Kaspersky highlighted its AI Protect solution, tailored specifically to secure AI deployment environments, at the expo.网络安全公司卡巴斯基在博览会上重点展示了其AI Protect解决方案，该方案专为保障人工智能部署环境的安全而定制。
“AI-generated tools enable attackers to modify and change their tooling very quickly,” said Igor Kuznetsov, Director of the Global Research & Analysis Team at Kaspersky.“AI生成的工具让攻击者能够极快地修改和更换他们的工具套件，”卡巴斯基全球研究与分析团队主任伊戈尔·库兹涅佐夫表示。
To combat new vectors such as data leakage, prompt injection and model file poisoning during LLM and AI Agent development, Kaspersky’s AI Protect supports high-concurrency large-file scanning and offline updates. This ensures AI applications remain secure even in strictly isolated, air-gapped network environments.为应对大语言模型（LLM）和人工智能代理（AI Agent）开发过程中出现的数据泄露、提示词注入和模型文件投毒等新型攻击向量，卡巴斯基的人工智能防护（AI Protect）支持高并发大文件扫描与离线更新功能。这确保了人工智能应用即便在严格隔离的气隙网络环境中，也能保持安全状态。
For Chinese businesses venturing overseas, Kaspersky showcased its Managed Detection and Response (MDR) services.对于进军海外市场的中国企业，卡巴斯基展示了其托管检测与响应（MDR）服务。
Addressing key pain points, like fragmented security coverage across international offices, strict local compliance rules and regional tech talent shortages, Kaspersky combines AI automation with analyst oversight to deliver native security management and rapid incident response.针对国际办事处安全覆盖碎片化、严格的本地合规要求以及地区技术人才短缺等关键痛点，卡巴斯基将人工智能自动化与安全分析师监督相结合，提供原生安全管理与快速事件响应服务。
To reassure global clients on data privacy and transparency, Kaspersky has invested US$10.2 million since 2018 to establish Transparency Centers across 13 countries in Europe, Asia, the Middle East, Latin America and Africa, with case coverage spanning 18 nations.为了在数据隐私和透明度方面让全球客户放心，卡巴斯基自2018年起已投入1020万美元，在欧洲、亚洲、中东、拉丁美洲和非洲的13个国家设立透明中心，案件覆盖范围达18个国家。
Credit: Zhu Shenshen / China Biz Buzz图片来源：朱深深 / 中国商业热点
Caption: A police robot is a center of attraction at the expo.说明：展会上的一款警用机器人成为了众人关注的焦点。
Editor: Yao Minji 编辑：姚敏吉
